MoM — Month over Month

Definition: A comparison of a metric in one month vs the prior month. The most common growth metric for early-stage startups.

Example

YC famously pushes founders for 5-7% MoM growth — it compounds to ~2x per year.

When you'll hear it

MoM shows up most often in board meetings, quarterly business reviews, and strategy off-sites. When someone uses it, they're usually referring to month over month — and they expect the room to already know what that means.

FAQs

What does MoM stand for?

MoM stands for Month over Month.

What does MoM mean in business and finance?

A comparison of a metric in one month vs the prior month. The most common growth metric for early-stage startups.

Where will I hear MoM used at work?

MoM comes up most often in board meetings, quarterly business reviews, and strategy off-sites. It's used as shorthand for month over month, so people assume you already know the term.