QoQ — Quarter over Quarter

Definition: A comparison of a metric in one quarter vs the immediately prior quarter. QoQ shows short-term momentum but includes seasonal effects.

Example

Q4 revenue up 8% QoQ sounds great until you realize Q4 always lifts due to holiday demand.

When you'll hear it

QoQ shows up most often in board meetings, quarterly business reviews, and strategy off-sites. When someone uses it, they're usually referring to quarter over quarter — and they expect the room to already know what that means.

FAQs

What does QoQ stand for?

QoQ stands for Quarter over Quarter.

What does QoQ mean in business and finance?

A comparison of a metric in one quarter vs the immediately prior quarter. QoQ shows short-term momentum but includes seasonal effects.

Where will I hear QoQ used at work?

QoQ comes up most often in board meetings, quarterly business reviews, and strategy off-sites. It's used as shorthand for quarter over quarter, so people assume you already know the term.

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