B2C — Business to Consumer
Definition: You sell directly to everyday people. Faster sales, smaller baskets.
Example
In board meetings, you'll often hear something like: "Let's pull the latest B2C numbers before we make a call" — shorthand for business to consumer.
When you'll hear it
B2C shows up most often in board meetings, quarterly business reviews, and strategy off-sites. When someone uses it, they're usually referring to business to consumer — and they expect the room to already know what that means.
FAQs
What does B2C stand for?
B2C stands for Business to Consumer.
What does B2C mean in business and finance?
You sell directly to everyday people. Faster sales, smaller baskets.
Where will I hear B2C used at work?
B2C comes up most often in board meetings, quarterly business reviews, and strategy off-sites. It's used as shorthand for business to consumer, so people assume you already know the term.
Related terms
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