NPS — Net Promoter Score

Definition: A metric measuring customer loyalty by asking how likely customers are to recommend your product.

Example

In board meetings, you'll often hear something like: "Let's pull the latest NPS numbers before we make a call" — shorthand for net promoter score.

When you'll hear it

NPS shows up most often in board meetings, quarterly business reviews, and strategy off-sites. When someone uses it, they're usually referring to net promoter score — and they expect the room to already know what that means.

FAQs

What does NPS stand for?

NPS stands for Net Promoter Score.

What does NPS mean in business and finance?

A metric measuring customer loyalty by asking how likely customers are to recommend your product.

Where will I hear NPS used at work?

NPS comes up most often in board meetings, quarterly business reviews, and strategy off-sites. It's used as shorthand for net promoter score, so people assume you already know the term.